October 12, 2006
Local search being used as a directory-assistance substitute
Local search is being used as a directory-assistance substitute by about 52 percent of users,
who are simply looking for a business phone number or address. However, about 59 percent of
the category of usage in the second quarter was for attractions and entertainment: restaurants,
bars, theaters, etc. Another large category was for services at approx. 41 percent of users,
according to comScore.
October 11, 2006
Google competing directly with Microsoft's Office products
Google still tells us that this was not a security breach, however! Google notes that specific
individuals and small and medium-sized businesses aren’t too concerned... For now, Google’s security
precautions are probably far beyond what they are doing anyway. Questions about Google’s plans to
further expand its online office offerings went unanswered today.
October 10, 2006
Expect fierce competition in the wireless advertising space
Expect to see a continuing acceleration of product development, and fierce competition in the
wireless space. Early evidence of this argues that response rates of clicks to calls in a wireless
environment will be much higher than clicks on sponsored listings online, simply because there
are fewer competing advertisers.
October 9, 2006
With Google, YouTube will continue to build on its success
YouTube will continue to be based in San Bruno, CA. and all YouTube employees will remain
with the company. With Google's technology, advertiser relationships and global reach,
YouTube will continue to build on its success as one of the world's most popular services
for video entertainment.