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Search engine news archives

Week of November 6, 2006


Nov. 8, 2006
MySpace, Craigslist, YouTube and Google into one seamless site?
ByIndia.com is to bring the most-used parts of MySpace, Craigslist, YouTube and Google into one seamless site with a common interface. "Why learn four or five products when you can learn one?" asks Mobley. The Chamber of eCommerce does the same for small businesses who need a website capable of doing business. It provides everything a small business needs integrated into one easy-to-use, inexpensive package. "We are in the combine and simplify business," states Mobley.

Nov. 7, 2006
Advertisers unhappy with poor conversion rates
Turn hopes to appeal to advertisers unhappy with poor conversion rates from their contextual campaigns and irritated by the complexity of compiling keyword lists. Turn has another key point of differentiation: It analyzes sixty factors to decide which ads to show users, weighing variables such as past behavior, publisher demographics, copy contents and brand quality.

Nov. 7, 2006
Will Google manage to successfully complete its WiFi project in San Francisco?
Craig Settles, author of "Fighting the Good Fight for Municipal Wireless" agrees with Vos and added that San Francisco's biggest mistake was trying to rush its Wi-Fi project along. "What you're seeing in San Francisco is a classic example of what can happen if these projects are not pursued in the proper way," offered Settles. "You have to do extensive research prior to opening up your RFP process, and San Francisco didn't do that.

Nov. 6, 2006
Newspaper executives happy of Google's new advertising project
Newspaper executives said Google's new system will enable them to tap into a group of advertisers they don't currently have, including smaller businesses and retailers.


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