Search engine news archives

Week of January 22, 2007

Jan. 25, 2007
Cast your vote: What's your favorite search engine?
We invite all our blog readers, SEO site visitors, SEM Help Forum members and SEM Newsletter subscribers to enter our poll questionnaire: "Which search engine do you use the most often?" by simply clicking on the engine of your choice on our blog homepage. The poll ends at Midnight, Apr. 30, 2007 and you can check the results of the survey at any time by simply clicking on the "View Results" link provided. Full and final results of our poll survey will be published and discussed in our May 5th SEO Newsletter edition. Thank you for your participation.

Jan. 23, 2007
Use Yahoo's keyword suggestion tool with a grain of salt
Andy Beal of MarketingPilgrim said, “the numbers were never accurate, despite our many years of trying to apply a multiplier that would lead to a fair representation of actual search frequencies.” Kevin Lee also agreed: “the data was always taken with a grain of salt, but having counts presented, even when they were obviously inaccurate, brought the data to life.” It wasn’t until some in the industry held 'Search 101' seminars that they realized just how much the Yahoo keyword suggestion tool had aged.

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